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Super Bowl 50 was “the most connected Super Bowl in history,” according to data shared by Comcast and Levi’s Stadium.
The event, which saw the Denver Broncos defeat the Carolina Panthers and featured half-time performances from Beyonce, Coldplay and Bruno Mars, saw the 71,000+ fans in attendance uploading and downloading 10.1 terabytes of data via Levi’s Stadium’s Wi-Fi, setting a new record for the most amount of data transferred on game day.
It marked a 63% increase when compared to last year’s Super Bowl XLIX in Glendale, Arizona, which saw 6.23 terabytes of data usage, setting a brand new record for the event. It also boasted more data usage than any other single sports and entertainment event in history, according to the NFL.
According to Comcast, much of that data was general by the free Super Bowl 50 Stadium app, which allowed attendees to watch the Super Bowl commercials and replays along with ordering food and drinks.
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Comcast listed the following 10 moments as having generated the most data traffic at the stadium:
- The introduction of the 50 Super Bowl MVPs
- Lady Gaga singing the National Anthem and the Blue Angels flyover
- The opening kickoff
- The first coach’s challenge
- Von Miller’s forced fumble and the first touchdown of the game by Malik Jackson
- The halftime show with Coldplay, Beyonce and Bruno Mars
- Von Miller’s second forced fumble and C.J. Anderson’s game-sealing touchdown
- Peyton Manning exiting the field and Gary Kubiak’s Gatorade shower
- The Lombardi Trophy presentation
- Using apps to get back home and to hotels
Comcast, which served as the primary network infrastructure for the event, argued that the Super Bowl 50 has “set a new standard” for the digital infrastructure needed to host such a large event.