October is Breast Cancer Awareness month, and many brands do their part to recognize the deadly disease and socialize the plight of those who have survived it, are impacted by it or are trying to cure it. Other retailers go a step further and raise money, or donate a portion of proceeds from a few key products. We found our favorite in the mix.
686 is working with the Keep A Breast Foundation, a 501 (c)(3) non-profit whose mission is to empower people around the world with breast cancer education and support. For this year’s Breast Cancer Awareness month, the brand has released a limited edition coach-style jacket, emblazoned with Keep A Breast’s secret keyword and call-to-action –”boobies”– to help educate, prevent and support early detection and reduce cancer causing toxins in the environment.
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The jacket is available now at 686.com, and select retailers around the country. You can get it here for just $70, with $5 from each jacket sold going directly to the Keep A Breast Foundation.
