Game Not Over: In The Console Wars, The Underdog (Almost) Always Wins

In the mid-eighties, the Nintendo Entertainment System was released, reigniting America’s (and the rest of the world’s) love affair with video games. The console single-handedly created the video game market that we still see today, and set standards and trends for controller, games, and more.

In any successful growing market, competition breeds. And while Nintendo remained mostly unchallenged with the NES,…

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