If you don’t like what they’re saying, change the conversation. That’s the advice that Don Draper gives to clients when they’re in need of a rebranding. It makes sense, really. If the general public is talking about you or your business or your brand, and you don’t like the content of what is being said, your job is to shift what they’re actually talking about.…
Since there have been so many horrific and senseless shootings recently, people are definitely on edge — so much so…
