Photo: Kevin Mazur (Getty Images)
Up until now Tidal has been a bit of a wash, but that could change tonight as JAY-Z’s 13th solo album 4:44 will be released exclusively on the streaming service at 12AM ET.
Also: New Music | JAY-Z is Back in ALL CAPS
Complex is reporting that if you haven’t signed up for the service before JAY-Z’s service before then, you won’t have access to the highly-anticipated new album. Now, comes the twist. When Sprint invested Sprint invested $200 million in Tidal, industry insiders wondered what they would get in return.
Now, it’s starting to all make sense as part of the Sprint deal , only customers of the carrier will be able to sign up for Tidal after 12AM ET and access the album. It sounds shady, but JAY-Z is a business, man so if you want what he’s selling pay for it. Plus, the recent inductee to the Songwriter’s Hall of Fame has got two more mouths to feed.
Sign up for TIDAL HiFi before midnight ET to experience @S_C_‘s ‘4:44’ https://t.co/pMeqoVZwRB pic.twitter.com/6ZetKLSpQQ
— TIDAL (@TIDALHiFi) June 29, 2017
