Touch Time Watch Delivers Buttonless Convenience

You can keep your smart watch that lets you take calls through your wrist. My earbuds, or simply holding my phone to my ear, work just fine, thank you. And if I want to look like Dick Tracy, I’ll buy a bright yellow raincoat.

But we do like the new Touch Time watch from Phosphor. Funded by a $300,000 crowdsourced campaign on Kickstarter, it has a clean, ultramodern design with a buttonless touchscreen display that lets you access a number of apps you’ll actually use.

Apps like a calculator, an alarm with 6 different time alerts (so you don’t miss your sales meeting or your tee time), a calendar, world time with up to three different time zones when you’re traveling or checking the European markets, timer and stop watch with lap data to track your interval training, reminders to alert you to get your stuff done, and lunar phases with horoscopes to entertain that hippie chick at the coffee shop. All accessible with a swipe of your finger from the menu screen, using the same capacitive touchscreen technology found in most smartphones—no buttons to push and no knobs to wind.

You can also switch the always-on, high-resolution, button-less display to any of 5 different faces, letting you choose from a full-on digital look with either big bold numbers or smaller more understated numbers, to digitally reproduced analog designs for those who prefer to tell their time with hands. The designs can also be inverted from black to white, giving you 10 different ways to wear the Touch Time.

You don’t need a degree from MIT to work it either. We were able to figure it out in about 2 minutes, setting up the calendar, calculating a tip and changing the face to an analog look for a business meeting, without having to consult the manual, or call our 12-year-old cousin.

With a comfortable, wear-all-day, silicone band that comes in 5 different colors, or a stainless steel bracelet in basic black, the Touch Time delivers the modern tech you need in a package you can wear to dinner with the boss or drinks with the guys. Without being interrupted by calls.

MSRP: Starting at $159.

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