Moooi opened its doors to the New York public in May of this year. But Moooi has been enchanting the European public via Amsterdam for a while now with a colorful showroom that melds the fantastical with the design-forward. When imagining the interiors of a home, Moooi has always been about embracing the rare and unthinkable idea. After 14 years under the leadership of Casper Vissers, Robin Bevers took the helm, and with that came Moooi’s singular push to reach a wide buying public. Welcome to the U.S. of A.
Everything from lights that animate themselves upon the simple hint of movement to side tables shaped like pigs, Moooi is rumbling with ideas that could populate the pages of a Tolkien book. Magic is the first impression that comes to mind. Vissers, its founder, reminds the public that the company’s core buzzword is values. “Marcel Wanders and myself we wanted to create a brand which would be a legendary brand; a brand which creates value for customers, employees and partners”
Moooi has stores in New York, Amsterdam and London, and dealers spread across the globe.
Interiors: Moooi
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Moooi Bart Swivel Chair
You’ll love the Bart Swivel Chair (~$3,800), functional and comfortable, coming in camel-colored leather or various colors under the sun. It fits perfectly in your study or your lounge, for friends watching the game while guzzling a beer, or reading your favorite novel with your feet propped up. You and a lover could easily squeeze a cuddle in together. But if you’re selfish, don’t feel guilty. It’s big enough for two but purposed for the comfort of one.
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Moooi Love Sofa
Speaking of lovers, Moooi hasn’t completely abandoned the idea of romance in the name détente. Their Love Sofa is exactly what it sounds like: a practically heart-shaped sofa intent on getting two together for spooning, canoodling, and anything else they can think up. A multitude of colors are stitched into the fabric of the sofa and are offset by bright citrus pillows or a other fire colors.
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Moooi Zio Buffet
When it comes to storing and filing away your papers and other odds and ends, no one wants a boring old filing cabinet or your Grandpa’s armoire. Moooi proposes the Zio Buffet (~$5, 400), classy and elegant with its wood finish and hybrid design that sidles between table, drawer, and dresser. Put it where you want. It looks good in the bedroom, the study, or the living room.
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Moooi Golden Chair
Needing something elegant and yet masculine for either the kitchen, bar or the office? The Golden Chair (~$1,190) is just that, golden. It boasts a defiantly retro look with a sparkle and sheen. Simple and straight-forward, it is what it says it is.
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Moooi Nest Sofa
Lastly, every man needs a place to recharge his batteries, vegetate or just simply relax and let it all hang out. The Nest Sofa (~$3,280) is perfectly designed for that frame of mind. It comes in a collage of neutral and fire colors, with a nearly psychedelic print of flowers. Its steel legs support a plush, comfortable sofa ready for being lived in. Here’s where you kick off your shoes, lay down and take that power nap you’ve been needing. Put it in the living room or in your salon before the flat screen TV. You’ll be glad you did.
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Moooi New York
The Moooi New York Showroom & Brand Store.
36 East 31st Street, New York, NY 10016.
